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The Ferragamo salvatore ferragamo bag outlet Family—alongside Wanda Ferragamo

One of the most coveted coffee table books for any shoe enthusiast is Salvatore Ferragamo: The Art of the Shoe 1898-1960, which was first printed in 1992. Now 20-plus years later, Ferragamo’s life story strikes from the pages of a ebook to a one-of-a-type exhibit, “The Superb Shoemaker: Fairy Tales and Legends about Sneakers and Shoemakers,” which celebrated its grand opening in Florence, Italy, yesterday on the Museo Salvatore Ferragamo.

Take a look at photos from the opening that explores the role sneakers play in fairy tales, myths and legends. Discover why Ferragamo’s vision and model remain the epitome of Italian luxury.

The Ferragamo family—alongside Wanda Ferragamo, Salvatore’s widow and the brand’s honorary chairwoman—hosted the inaugural event that intimately revealed the magical life and legacy of the late designer via installations, comic books, animation, quick films, stories and antique treasures.

Ferragamo became a family identify in the ’20s with the help of Hollywood, creating fabulous footwear for leading ladies reminiscent of Audrey Hepburn, Katharine Hepburn and Marlene Dietrich.

“We are very proud to have organized such an extraordinary, singular event,” said Ferruccio Ferragamo, the chairman of the Ferragamo Group. “We didn’t want another model retrospective but rather an authentic manufacturing, presenting countless works of artwork particularly commissioned for this exhibition, displayed side-by-aspect with prestigious historical pieces borrowed from different museums.”

The exhibit was curated by Stefania Ricci, Sergio Risaliti, and Luca Scarlini.
Ferragamo Eyewear Glasses GrayHeading to Florence This exhibition might be open from now till March 31, 2014.


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