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The Salvatore Ferragamo brand was created in 1920 in the North of Italy. It wasn’t till 1923 that it opened its first shop in Hollywood, then known as “Hollywood Boot Store.”

In 1927, Salvatore Ferragamo decided to return to Italy, to be able to develop its enterprise by prime quality, specialised Italian manpower. He selected Florence to open his first store. He did not end his relationship with the United States, since his creations were exported there until the stock market crash of 1929, when he had to turn to an exclusively Italian clientele. In 1936, on account of his success, Salvatore Ferragamo may open a second boutique.

At the end of the thirties, with shortages imposed by the fascist regime, the raw supplies used for manufacturing have been in brief provide, and he had to find new options. Salvatore Ferragamo made folks speak about his creativity, and he used unusual supplies such as raffia, metallic yarn, cork, etc. This gave women salvatore ferragamo loafer pink his creations an extravagant side and earned him nice fame.

The label grew so much that in 1950, it had seven-hundred workers already and dressed international film stars. Ferragamo bags are carried by girls all over the world, from all generations.

Salvatore Ferragamo died in 1960. His daughter, Flamma Ferragamo, took over as artistic director of the brand. Her first shoe collection was offered in London in 1961 and met with extensive success.

Starting within the 1970s, Salvatore Ferragamo tried to diversify: it created men’s shoe collections, then prepared-to-put on equipment and fragrances.

Ferragamo Vara Pump in RedRight this moment, the label has more than 450 shops around the globe and is adored for the standard of its products and its creativity. Today’s collections proceed the tradition of yesterday, and are emblematic of Italian know-how.

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